Front one
Own the asset
A website engineered as a client-acquisition system rather than a brochure, on an architecture that can absorb years of content growth. Crawlability, speed, structured data, tracking, conversion paths — all handled.
Law firm marketing · SEO · AI visibility
Own the search.
Own the ask.
Own the market.
Clients now start in two places: Google, and an AI assistant. We build the infrastructure that gets your firm found in the first and recommended in the second — website, content, authority, and entity signals, run as one program.
Why this matters now
PEOPLE NOW USE AI TO SEARCH FOR EVERYTHING
For twenty years the job was to rank on page one. That job still exists, but it delivers less than it used to, because a growing share of searches are answered before anyone clicks anything. Meanwhile a client whose case just went sideways may never open a search engine — they open ChatGPT and describe what happened. What comes back is a short list of firms, and it is not generated from an ad auction.
~47%
of Google searches now trigger an AI Overview that answers above the organic results
SE Ranking, 2025
-34%
click-through rate on the #1 organic result when an AI Overview appears
Ahrefs, 2024
47%
fewer link clicks overall once AI summaries appear in results
Pew Research, 2025
Ranking gets you found. Being cited gets you recommended.
What we do
WEBSITES, SEO, AND AI VISIBILITY
Front two
Own the answer
Systematic coverage of the questions your clients actually ask, written by people who understand the subject matter and structured so Google and language models can extract clean answers.
Front three
Own the trust signals
Manually earned editorial links, digital PR that puts your attorneys into live journalist stories, a clean citation footprint, and a managed review engine. The slowest front, and the one that sets the ceiling.
Proof
EXAMPLES OF OUR WORK
Legal services · Personal injury
COLORADO PERSONAL INJURY FIRM: 495% GROWTH IN ORGANIC SESSIONS AND A 524% INCREASE IN LEADS
+495%
Organic sessions
5,964 → 35,512
+524%
Form submissions
137 → 855
+445%
Total users
1,124 → 6,123
+138%
Search impressions
3.04M → 7.24M
Accounting & finance · CPA firm
CPA FIRM: MEASURABLE AI SEARCH VISIBILITY ESTABLISHED INSIDE 90 DAYS
+19.8%
Organic clicks
in 90 days
4.9
Positions gained
avg. rank 19.5 → 14.6
24
AI mentions
ChatGPT, Gemini, AI Mode
+133%
Direct traffic
2,017 → 4,692 sessions
WHAT WE DO
OUR SERVICES
Comprehensive website, seo, and AI services to get your firm found online
- 01Custom law firm websites
- 02Technical SEO & AI crawl readiness
- 03Content written by legal specialists
- 04AI search visibility (GEO / AEO)
- 05Google Business Profile & map pack
- 06Reputation & review management
- 07Citations & entity consistency
- 08Authority, earned media & digital PR
- 09Reporting, strategy & account management
- 10Video and photo content creation
Find out what AI says about your firm today
We will run a baseline audit of what ChatGPT, Gemini, and Google's AI Overviews say when someone asks for a firm like yours — and which competitors they name instead.